Fuze Tea hits the Spanish market with two varieties of delicious, natural and balanced flavours
It’s always teatime
Fuze Tea lands at Alimentaria as an innovation on the Spanish market. In the wake of its success in nearly 90 countries, Coca-Cola’s first global brand of ready-to-drink teas is presented with two varieties featuring delicious, natural and balanced flavours: lemon and lemongrass black tea, and peach and hibiscus black tea. In just five years it has risen to the second leading brand in its category in Europe in terms of volume and awareness.
Fuze Tea is made with natural ingredients: tea from sustainable crops, and select fruits and herbs. They are all low calorie, and sold in 400-ml and 1.25-l PET bottles.
It’s a drink designed for consumers to enjoy when they want to totally relax, like breaktimes at work and school.