Close

Pablo de la Rica

Retail & Foodservice Knowledge Manager | AECOC
Pablo de la Rica

Biography

More than 15 years of experience in FMCG, working on different strategic innovation projects that have enabled him to have a transversal vision of both retail and consumer.

Sessions

17:00h
Conference | The Alimentaria Hub

How to be a relevant, preferred and unbeatable brand

Natalia Marcó
Natalia Marcó AECOC Manager Retail Knowledge Internacional Speaker
Pablo de la Rica
Pablo de la Rica AECOC Retail & Foodservice Knowledge Manager Speaker

18-03-2024 17:00 18-03-2024 18:00 Europe/Madrid How to be a relevant, preferred and unbeatable brand

Presentation of the study "Brands that matter", which brings together the main strategic trends and a selection of international best practices carried out by leading brands to defend their position in the face of the growth of the retail brand.

Register here

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Mon 18 17:00h - 18:00h Hall 5 | The Alimentaria Hub – Agora by Aecoc
11:30h
Conference | The Alimentaria Hub

International strategic retail trends

Pablo de la Rica
Pablo de la Rica AECOC Retail & Foodservice Knowledge Manager Speaker
Natalia Marcó
Natalia Marcó AECOC Manager Retail Knowledge Internacional Speaker

20-03-2024 11:30 20-03-2024 12:30 Europe/Madrid International strategic retail trends

Presentation of the strategic trends that are shaping the evolution of food retailing, with a global and practical vision, adapted to the current industry reality, marked by an unprecedented inflationary situation and by a highly dynamic and changing sector.

Register here

Hall 5 | The Alimentaria Hub – Agora by Aecoc
Wed 20 11:30h - 12:30h Hall 5 | The Alimentaria Hub – Agora by Aecoc
Close